Archive for January, 2009

Jan 30th 2009

Kinkle, Rodiger & Spriggs chooses Trace Media

Law Firm, Kinkle Rodiger & Spriggs (www.krsattys.com) has chosen Trace Media to redesign their website.

Jan 30th 2009

Take time and focus inwards

During this economically challenging time, we at Trace Media are becoming a stronger company by focusing inward.  We’re closely examining how we perform as a company and, most importantly, how we are serving our current clients.

You will notice some exciting changes in the upcoming months, beginning with our new Partner Representative, Ryan.  Ryan will be contacting you soon to touch base with your business and your progress.

You’ll also see some new reporting from us, helping you to better understand your search engine positioning.  We’re greatly looking forward to this and a prosperous future together.

Jan 23rd 2009

Page Rank (PR) and link building

Links need to be found using relevant search engine queries, not page rank alone. For a long time, page rank has been used to judge the value of links.  It is a factor, but it is not necessarily the most important factor.  A link from a site that ranks well for your keyword is more valuable than a link from a non-relevant site with higher page rank.